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The Third Insutrial Revolution, better known as the Digital Revolution is the shift from mechanical to digital technology. Of course, we don’t need history lessons here but it’s important to mention the transformation the internet has had on business, production, operations, marketing and consumerism. The influence of the pandemic led to extreme digitisation and that…
We are only a couple of months into 2023 but it’s already clear what content is going to be popular on social media this year! Taking into account the social media trends of previous years, as well as the social and technological environments, we are predicting a huge shift towards user-generated content (UGC) and the…
Popular in the pharmacy and healthcare industries, Mode of Action animations are used as a sales and education tool. As well as this, they are often used in research and development to upsell new products. mode of action animations have multiple uses for different companies. Over-the-counter pain relief and other medications – such as reflux…
The first weekend of 2023 saw 100,000 journalists and analysts attend the CES Tech Show in Las Vegas. With 3,000 exhibitors, visitors could expect to stumble upon new ideas, designs and prototypes of what could be the next big thing in tech! Fitness, wellbeing, smart home devices and sustainability were huge themes this year. Interestingly,…
‘Tis the season…when there’s a chill in the air and the sleigh bells start ringing! When a quick hot chocolate stop on your present-buying excursions turns into glittered balls, mulled wine and office parties! So sit in front of the fire and get cosy, as we discuss our favourite Christmas ads… Coca-Cola: Holiday’s Are Coming…
Global company Accenture, with over 700,000 employees across 49 countries, specialise in information technology services and consulting. They are a self-proclaimed modern organisation, aiming to transform businesses through digital innovation. They have a very distinctive perspective on the controversial topic of the Metaverse: they believe ‘the Metaverse is a continuum, a spectrum of digitally enhanced…
When you think of M&S, you wouldn’t typically think of them as a particularly contemporary and innovative company. However, M&S are one of the few retailers embarking on a Metaverse journey through an augmented reality experience. What is M&S’ Metaverse? M&S have currently launched a wayfinding app that encapsulates an augmented reality experience, helping workers…
If you hadn’t noticed, the World Cup is upon us (given the time of year, we wouldn’t be surprised if you’d forgotten). With the start of the tournament, we wanted to discuss the evolution of the tournament branding throughout the years. One of our designers and animators, Will Garman, delved into historic and modern branding…
Over the past year, our Sales and Digital Marketing Executive Jade has taken up teaching (a PGCE) to do alongside her work at Eon Visual Media. Let’s take a look at how Jade is finding her PGCE… ‘Something that you might not know about me but a passion of mine besides media, is teaching. After…
This week’s Metaverse Space of the Week is H&M, a fashion retailer leading the way in digitising fashion and driving commercial innovation in their sector. ‘Using tech to drive positive change commercially, environmentally and socially‘ is at the heart of their innovative mission to transform the fashion industry. A large facet of this includes the…